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Ecoway Group — Eco‑friendly brand website

We turned a rough brief into a crisp, fast website that clearly explains Ecoway’s eco‑friendly line and opportunity model — with measurable lift in inquiries.

Industry: Eco & household Region: MENA / Egypt Scope: UX/UI, Bootstrap dev, content, analytics Stack: Bootstrap 5, JS, PHP, GA4, Cloudflare
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Ecoway Group website hero
Core Web Vitals (LCP)
1.6s
Bounce rate
−23%
Qualified leads
+42%
Time to ship
4 weeks

Figures are directional and client‑approved for public use.

Brief & goals

Build a mobile‑first site that communicates sustainability, showcases products and funnels visitors to contact and onboarding. Keep copy simple and visuals airy.

  • Clear information architecture for products & opportunity
  • Fast page loads and clean UI that reflects the brand
  • Reliable analytics — GA4 events for form and CTA clicks

Services delivered

🧩 UX/UI design
⚙️ Bootstrap development
📄 Copy & content model
📈 GA4 events & dashboards
🚀 Performance tuning
🔌 Integrations

Process

1. Discovery

Stakeholders, goals, copy tone, KPIs.

2. Design

Wireframes → UI kit → responsive layouts.

3. Build

Bootstrap 5, JS, semantic HTML, QA.

4. Launch

SEO basics, redirects, GA4, perf checks.

Results

After launch, Ecoway received more qualified interest and the site met performance targets on mobile.

  • +42% qualified inquiries within first month
  • −23% bounce rate on key landing pages
  • LCP 1.6s on 4G, CLS ≤ 0.05
Tech stack
Bootstrap JavaScript PHP GA4/GTM Cloudflare
Client quote
“FYNKO took our scattered ideas and shipped a clean, fast site that finally tells our story. We saw more inbound requests within weeks and the handover was top‑notch.”
— Marketing lead, Ecoway Group
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